Blog / Technical SEO / Google Image SEO: How to Optimize Your Images to Boost Their Rankings in 2024 Content optimization is key to SEO success, but content is more than just words. Images play a crucial role as well, and ignoring their power can negatively impact the overall content…

Blog / Technical SEO / 17 Common Google Indexing Issues: How to Identify and Fix Them Have you ever put all your efforts into creating high-quality content only to find out your web pages aren’t even showing in SERPs? No matter how well you optimize for search engines, your content…

Blog / Analytics & Reporting / Dashboards vs. Reports: A Comprehensive Guide for Data Analysis No doubt, clearly monitoring performance and communicating results is not a nicety, it’s a necessity. This is where data visualization tools like dashboards and reports usually come in handy. They essentially can help you transform…

Blog / SEO Strategy / SEO for Videos to Shine in Google SERP and Boost Your Marketing Strategy Online video consumption is steadily growing, with 91% of businesses using video content production as an integral part of their marketing mix. Businesses feature videos in their content plans to boost user…

Blog / Digital Marketing / SEO Interview Questions and Answers (+Test Task Sample) Secured an SEO job interview? Great! Now it’s time to land your dream job by showing off your SEO experience and expressing your desire to work for this company. We’ve compiled a list of over 70 questions…

Blog / Niche SEO / The Law Firm SEO Guide to Higher Search Rankings & More Leads Want to understand SEO concepts like indexing, search intent, and on-page optimization just as well as complex legal terms?  If so, you’re in the right place. Today, SEO plays an essential role for…

Blog / Google SERP / Get Google Sitelinks for Your Snippets (Organic and Paid) Sitelinks have been around for over 17 years. They help users navigate to important sections of websites directly from the SERP. You’ve surely seen sitelinks before—they appear below the Google search result, point to different pages…

Blog / Google SERP / E-E-A-T and YMYL: What Google Wants You to Pay Attention To Google favors and rewards sites that produce high-quality content, as they tend to provide the most relevant answers to users’ queries. The two primary concepts that Google uses to assess content’s overall quality and…

Blog / Digital Marketing / GA4 Ecommerce: A Step-By-Step Guide With Examples If you work in ecommerce, valuable data insights are your ticket to sustainable business growth. Only by understanding product performance in terms of views, cart additions, and sales, can you optimize your online store. With this data, you…