Blog / Google SERP / Get Google Sitelinks for Your Snippets (Organic and Paid) Sitelinks have been around for over 17 years. They help users navigate to important sections of websites directly from the SERP. You’ve surely seen sitelinks before—they appear below the Google search result, point to different pages…
Blog / Google SERP / E-E-A-T and YMYL: What Google Wants You to Pay Attention To Google favors and rewards sites that produce high-quality content, as they tend to provide the most relevant answers to users’ queries. The two primary concepts that Google uses to assess content’s overall quality and…
Blog / Digital Marketing / GA4 Ecommerce: A Step-By-Step Guide With Examples If you work in ecommerce, valuable data insights are your ticket to sustainable business growth. Only by understanding product performance in terms of views, cart additions, and sales, can you optimize your online store. With this data, you…
وبلاگ / اخبار صنعت سئو / تحت تاثیر HCU هستید؟ دنی سالیوان جدول زمانی بهبودی را فاش می کند حدود پنج ماه از آخرین به‌روزرسانی محتوای مفید گوگل می‌گذرد. اما با وجود تمام تلاش‌هایشان، بسیاری از وب‌سایت‌ها هنوز بازیابی نشده‌اند. سوالی که در ذهن همه وجود دارد این است که…
وبلاگ / سئو فنی / کاوش تغییر مسیرهای Canonical و 301: تفاوت ها و برنامه های اصلی وقتی صحبت از محتوای تکراری به میان می آید چه چیزی باید اول باشد: تگ های متعارف یا تغییر مسیر؟ در اینجا پاسخ کوتاه است. بستگی دارد. به دنبال پاسخ طولانی تر هستید؟…
Blog / Technical SEO / Common Canonical Tag Issues and How to Fix Them Even the most experienced marketers and website owners make mistakes. But when it comes to using canonical tags, mistakes can be costly (and it’s not just about the money). But don’t let that scare you! In…
Blog / Référencement technique / Canonique ou Hreflang ? Quand les utiliser et pourquoi Google est de ، assez intelligent pour décider lui-même quelle version d’une page afficher à un chercheur. Pourtant, si vous pointez vers une certaine URL et dites « S’il vous plaît, affichez celle-ci », il le…
Blog / Digital Marketing / The Complete SEO Conference Calendar for 2024 These days, it’s easy to “attend” dozens of business events in just a few clicks, but offline events are still popular. That’s because nothing beats face-to-face human networking. Real-world events tend to be more productive and impactful, which…
Blog / Technical SEO / Exploring GA4 Custom Dimensions: How to Set Up, Use, Edit, and Delete Them Even Google Analytics 4’s default dimensions give you access to good analytics insights. But is it still possible to make informed decisions with merely “good” data? Spoiler alert: not anymore. To turn…
Blog / Digital Marketing / The Ultimate Guide to Agency-Based and In-House SEO Teams Not surprisingly, building a well-performing SEO team that you can rely on is not easy, to say the least. It takes time, effort, and persistence to form a team (whether in-house or agency-based) that is both…